x

 

 

 
 

 

International Conference on Business

Communication, Marketing, and Management


 

Home

Conference Info

Deadlines

 Venue

Travel Info

Contact

 
 
 
 

 

 

In association with

 

new orleans banner

Call for Abstracts

The 2019 International Conference on Business Communication, Marketing, and Management (IC/BCMM) invites abstracts from researchers, academics, practitioners, and graduate students for peer review and, upon acceptance, for presentation at the conference. 

The conference maintains a multidisciplinary focus and welcomes presenters and attendees with expertise in business, management, marketing, advertising, public relations, media, mass communication, ethics, law, humanities, and social sciences.

Colleagues and graduate students seeking a stimulating opportunity to learn and share the latest research, best practices, theories, and insights in organizational behavior, performance, and leadership should attend.  The conference will also provide a venue for giving and receiving constructive feedback on research in progress.  Time for networking, peer-to-peer discussions, and exploring New Orleans will be planned as part of the conference.

Topics and Themes

  • Public Relations, Media Relations
  • Technology and Mass Communication
  • Consumer Psychology and Behavior
  • Ethics (Media, Marketing, Advertising, Business)
  • Persuasion and Motivation
  • Media Psychology
  • Communication Biases and Fallacies
  • Media Planning and Buying
  • Integrated Marketing Communication
  • Behavioral Economics
  • Choice Theory
  • Propaganda
  • Decision-Making and Decision Science
  • Competitor Analysis
  • Branding and Positioning
  • Market Research, Segmentation, Penetration
  • Social Media
  • Demographics and Psychographics
  • Niche Audiences (Millennials, Seniors, Children, Hispanics, etc.)
  • Setting/Measuring Goals and Objectives
  • Marketing Management
  • Media Law, Advertising/Marketing Law
  • Noise and Clutter
  • Share of Voice
  • Industry Trends and Challenges

Other topics will also be considered if they fit within the conference's themes of business, communication, marketing, and management.

 

Academic Conferences by and for Faculty Researchers